How To Price Your Product or Service – The Ultimate Pricing Roadmap
Pricing has an incredible ability to make your company profitable or broke. The pricing method that you use for your […]
How to say NO without saying NO: Use Pricing
One of the toughest parts of being a business owner is balancing the line between being great at customer service […]
How to Choose a Brand for Your Business
I wanted to call this article “When Branding Hurts”, but went with How to Choose a Brand for Your Business […]
When Producing an App Will Hurt Sales of a Digital Product
Have you ever wondered if you should develop an app to deliver your digital products? It seems like the trendy […]
Guest Post with Never5: How Your Lead Magnet Can Make You into a Networking Rockstar
Never5 produces WordPress plugins that I use for my website. We worked together on a specific feature and they liked my […]
How To Sell Anything at Any Price
Selling is part of everything successful. When you are a business, you need to sell your product or services. When […]
How To Increase Profits on Volume Discounts With This Simple Pricing Trick
Volume discounts are very common in B2B situations. Businesses tend to order the same products over and over again. Large […]
How To Increase Profits by Mastering Differential Pricing Strategy
The average company will see an 11% increase in profits from a 1% increase in price. So a 2% increase […]
How To Improve Marketing With This One Question
You can improve marketing by asking one key question. The answer should drive your marketing focus. “Half the money I […]
Increase Profits by Focusing on Your Differentiation Strategy
When you are designing your company, you need to understand how you’re going to differentiate yourself versus the competition. There […]